Laser Red, the award winning creative agency, has announced that it has appointed
experienced communications specialist, Alex Rimmer, to launch its new PR service,
the latest development in the agency’s continuing evolution.
With 25 years experience in senior communications roles working with some of the
UK’s biggest brands, most recently Co-op and Nisa, where he held the position of
head of PR & communications, Alex joins the Laser Red team as head of PR & comms.
Alex will now develop the new PR and communications service for the agency’s
existing client-base and prospective clients, offering a range of services covering
strategy and planning, reputation management, media relations, internal
communications and a lot more in between which complement the existing digital
services provided by Laser Red.
An award winning practitioner, Alex brings a wealth of communications management
experience from integrated agency and in-house roles within public and private
sector, covering a range of industry types including – retail, wholesale, FMCG,
technology, construction, engineering and agriculture sectors.
Liam O’Leary, Laser Red’s managing director, said of the appointment, “We’re
delighted to welcome Alex to the team. We have developed the business significantly
over the past 8 years, which has seen us achieve consistent year on year growth
during that time.
“The addition of a PR and communications division to Laser Red was always part of
our plans and the opportunity to bring Alex’s experience to the team gives us an
advantage in building a strong offering for our clients. We want to help our clients
perform better, grow their business and get noticed.”
The move signals Laser Red’s ambitious growth plans for its business portfolio. The
award-winning agency offers a range of services, from marketing, web design and
branding, to mobile app and ecommerce platform development. The addition of a PR
and communications offering means Laser Red can now fulfil all of its clients needs
with a full range of complimentary services.
“It’s a great feeling to join the talented team at Laser Red and I’m proud and excited to
have the opportunity to lead and develop its PR function,” said Alex Rimmer, head of
PR & Comms.
“In a world where everyone has the latest news and information at the click of a finger
it is so important for businesses to maintain a positive image and the ability to engage
meaningfully with all audiences. I’m really pleased that we’re going to be able to work
closely with our clients to keep them ahead of the click by creating communications
strategies that work for them, whatever their needs.”